Introduction to Data Segmentation
Through Hackle's A/B test, a thorough data analysis from all the test subjects of your experiment can be conducted.
On top of this, Hackle provides a way to further segment the data results for detailed analysis.
For example, the following segmentation of data results is possible:
- Analysis based on platform used by users (PC web, Mobile web, Mobile App)
- Analysis based on OS used by users (Windows, Mac, Android, Linux)
- Analysis based on app version used by users
- Analysis based on user's membership level
Preparation for detailed analysis
The following steps are required for detailed analysis.
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Segmentation property (criteria)
- Segmentation property refers to the target users to be analyzed in detail.
- For example, if you "would like to analyze the data results based on each platform used", the segmentation property will be set as Platform.
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Property values
- The values that the segmentation property can have are called property values.
- For example, if the analysis criterion is a platform, PC, mobile phone, tablet, etc. can be analyzed.
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Data Collection
- Define the properties that fit the analysis criteria and analysis items.
- Collects data to be analyzed via property collection. Hackle SDK integration is required for data collection.
Updated almost 2 years ago